Freshly painted showroom modeling a modern, industrial, historical atmosphere.

Freshly painted, spacious, bright showroom.

Relaxing little alcove in this showroom.

Chelsea NYC Commercial Interior Painter

We are touchy-feely people, no doubt about it, and that bodes well for retailers, animal rescue organizations, automobile dealers and others. There’s so much more to viewing, touching and walking around something up close and personal than seeing a picture online or in a catalog. Mouse clicks, taps and swipes can spell convenience, but the customer showroom remains a huge draw for consumers who enjoy the entire shopping experience in person.

The company we recently painted for in Chelsea was moving its showroom into a new space and wanted it perfectly clean and freshly painted. White walls reflect natural daylight streaming in the windows, so their merchandise takes center stage visually. And then there’s the touchy-feely part where customers can inspect things from every angle, see the precise colors, feel the material, compare items and sizes for the best choice to enhance their personal style. Yet another benefit to shopping in person is having a knowledgeable sales staff to offer information, answer questions and, if asked, offer a potentially valuable opinion.

There’s always a starting point needing some serious attention.

Stunning Nike display with freshly painted backdrop

Fifth Avenue Retail Painters

 Nike was founded in 1964 and sold 1,300 pairs of Japanese running shoes that year for $8,000. Revenues in 2020 topped $37 billion worldwide. Bednark has been in the full-service fabrication business for 15 years, designing, building and installing state-of-the-art transformational consumer experiences in display creativity. Everything Bednark crafts is made in the U.S.A. out of their cutting edge, 65,000-square-foot facility right here in New York City at the Brooklyn Navy Yard.

 Teaming up with these impressive companies was a wonderful opportunity to showcase our expertise and professional approach to everything paint and renovation-related. We connected with the Bednark folks on removing and putting back up the display components. What a class act they are. And so are we. Our crew examined every square inch of the black walls, patching and smoothing them for brightening from basic black to brilliant white. Painting from a dark color to a much lighter one entails more than one coat, which must be brushed, rolled and finished with the touch of a few professional tradesmen who know all about texture, consistency and expert application. We liked being part of an expert trio composed of Nike, Bednark and Paintworks. It’s not the first time we’ve rubbed elbows with such stellar companies, and it won’t be the last.

Spackling and smoothing prior to painting

Beginning the paint coats on the home stretch

NYC Retail Interior Painting

When retail merchandise gets all messed up, someone has to straighten it out. We at Paintworks were pleased to be part of the solution at this shoe store. It got vandalized, and the walls and shelves needed to be freshly plastered and painted prior to rearranging boxes, shoes and accessories in attractive displays again.

 We showed up with drop cloths, some tape, brown paper, ladders, rollers, plaster, brushes and trowels – tools of the trade to protect the floor and adjacent hardware, walls or track lighting. Once walls and shelves were plastered for a smooth finish, we deftly brushed and rolled fresh white paint. It reflects light more than any other color – or absence of color – and once again, the shoe store could open its doors. Customers then hoofed it on inside to browse and try on something new for a perfect fit for their hard-working feet.